Wednesday, December 02, 2009

Working From Home - How to Choose a Product to Promote?

When starting an online business from home, one of the reasons that people fail is because they do not know how to choose a product to promote & which times of the year are better for it. Do not make the same mistakes. Now you can learn how to overcome these issues.

When you are looking for a product, what do you find more important? Your answer will probably be "The most important thing is how much money I can make from it." Looking at how much you can earn from product x or product y should be one of the last things to consider. If you are promoting a product that gives you $500, but is no good, you will get no money at all. On other hand, if you do it with a good product that would give you $50 per sale, you might get some sales. Do not go after the money, but after the quality. With quality, comes money.

Here are some tips to help you to choose the right product to promote.

Which Kind of Products Sell Best? - There are many categories of products that you can choose from: fun, entertainment, society, culture, etc. Forget all these I just mentioned. At the time I am writing this article products related to those categories sell bad & medium. I can not predict the future, but I am pretty sure that they will never be hot products for you to promote and sell. I can assure you that products related to health, fitness, making money, dating, etc sell pretty well. Choosing one product from these categories is your first step to choose the right one.

Will This Product Sell Well? - The fastest you learn this, the better: there is no way that you can know for sure if you will make many sales with the product you choose. Why? Because your sale does not depend only about the quality of the product, but also how good you are at advertising and if you choose the right places to do it. - On a later article I will talk about this in detail - knowing this, now you need to learn how to search for a good product. Let's see for example if you choose a weight loss product. First thing you should do, is go to their website and read what they have to say. If you see something like "Loose 15 Pounds in 3 Days!", forget it! There is no way that is true. And rule number 1: Never sell low quality products. If you sell good quality products not only you will feel good because you are earning money, but because you are helping people. Do not think on your costumer like someone that will give you money. He is a person, like you and me. Try to help him!

Following the example above, let's suppose that you found 2 great wealth loss products. If you got the time, then go ahead and promote them both. If not, I can teach you how to choose the one better for you. Here is where you look at the money. If you are new to this, then you want quick money, to see if this really works. You should choose the product with lower price. Even knowing that the payout is smaller, you will earn money faster. This is very important, because at this time you will realize that working online really works. This will allow you to keep going forward and expanding your business. On the other hand if you already earned some money in this kind of business, then just choose the product with the higher payout. It might take longer, but in the longer run you will earn more.

When to Promote This Product? - Few people know the importance of this. Again, let's suppose you are promoting a weight loss product. Do you think that if you promote any time of the year you get the same results? If you do, then you are wrong. Let me give you an example: at Christmas people are happy with their families, and most of them forget their problems during this time. Unfortunately at this time of year, some people are alone. If you promoted a product like weight loss, these few people would be the ones who might buy it. You would get none or few sales. On the other hand, at the new year, with people's new year resolutions you might get loads of sales. At this period they want to start a new life for the better. If they are overweight, for the better means loosing weight. There you have your sale. Summer would also be a great time to promote it. Many people take vacation or go to the beach this time of the year. They want to look good.

Please notice, that I am not telling you to not sell weight loss products at Christmas. I am just showing that if you ever see your sales drop, this could be the reason.

Hope this article could help you in some way. Now that you have a good idea in how to choose a product, go ahead and start making money.